INE352

Course Description

This course focuses on concepts and tools required to devise and implement strategies that enable family businesses to make the leap from entrepreneurial ventures to professionally managed firms. It addresses strategic and managerial challenges during the growth phase of small to mid-size firms. Growing Your Business helps owner/ managers develop growth strategies for their businesses by providing frameworks, ideas, inspiration and hands-on assignments. In this course, we adopt the perspective of the founder and/or top management of entrepreneurial small firms who must be concerned with the overall viability of the business. The course is beneficial for the students who aspire to be entrepreneurs, managers, consultants, investors and/ or analysts.

Course Details