NEXUS is Here!

MIS546

Graduate

Electronic Business

Department of Marketing, Operations and Information Systems
Abu Dhabi University
3 Credits
No ratings yet

Course Description

Electronic Business (E-Business) is changing the ways in which organizations operate and compete in the global market. This course provides an overview of E-Business from a managerial perspective. It will introduce the fundamental concepts and frameworks for exploring E-Business opportunities. The course will also discuss a wide range of contemporary issues related to E-business strategies and implementation. The course materials will be delivered through a combination of lectures, case analyses and discussions in class..

Course Details

Course Code
MIS546
Credits
3
Level
Graduate
Department
COB-MOIS

Course Materials

Professors

No professors listed yet