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MIS556

Graduate

Innovation Technology and Management

Department of Marketing, Operations and Information Systems
Abu Dhabi University
3 Credits
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Course Description

In today’s challenging environment, every organization has to address the following important questions: • How should we respond to various technological, market, product and organizational changes in the external environment? • How can we progress from an industrial, product-centric economy to a networked, digital economy that is service-centric? • How can we innovate? Within the context of these important questions, this course addresses issues which are central to managing innovation and technology. It aims to enhance an understanding of the management of technological, organizational and market changes. Particular attention is given to information technology (IT) and the Internet as a means for creative strategy formulation and innovative business development. The course aims to equip the student with the requisite knowledge, skills and attitudes to manage technology and innovation at the strategic and organizational levels. Specifically, it aims to integrate the management of tech

Course Details

Course Code
MIS556
Credits
3
Level
Graduate
Department
COB-MOIS

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